Mahtani says 75 percent graduation rate defines the Cherry Ventures machine
The high-conviction engine behind European tech
This concentrated approach has yielded a staggering 75 percent graduation rate from Seed to Series A. In the volatile world of startups, where most companies fail to reach their next milestone, this figure is a loud signal of a refined process. Mahtani describes the firm as a "Seed to Series A machine." They don't just provide capital; they provide a roadmap. When a founder signs with Cherry, they are opting into a partnership that expects—and drives—hyperscale growth. The firm’s roots in Berlin have expanded into a multi-city operation, with Mahtani leading the London office, signaling a shift from a German-centric identity to a truly pan-European powerhouse.
From the trading floor to the Uber trenches
Mahtani’s journey to the partner table at Cherry Ventures was anything but a straight line, and that is precisely what makes her a formidable investor. She began her career on the
Her jump to the operational side at Uber was a defining moment. At the time, the ride-sharing giant was a fundraising juggernaut, hiring the best bankers to fuel its global expansion. Mahtani joined the EMEA headquarters in Amsterdam as one of the first hires, spending four and a half years in a 24/7 environment. This period wasn't just about growth; it was a masterclass in meritocracy and execution. At Uber, status was derived from results, not tenure. This "get stuff done" mentality is now the lens through which she evaluates founders. She knows what it looks like to build in the trenches, and she uses that experience to bridge the gap between being a financial picker and an operational coach.
The intellectual beauty of the marketplace model
Despite the recent pivot toward B2B software and AI, Mahtani remains deeply enamored with marketplaces. For an investor with a background in mathematics and economics, marketplaces offer an intellectual challenge that few other business models can match. It is a constant, shifting puzzle of supply and demand. However, she warns that this beauty comes with inherent difficulty. Marketplaces are notorious for their high maintenance costs and the need for constant liquidity on both sides of the transaction.
We are currently seeing a transition in the marketplace landscape. While the last decade was dominated by consumer giants like
Why early-stage investors must stop talking themselves out of deals
There is a fundamental tension between the mindset of an angel investor and a venture capitalist. Angels often bet on the person; VCs bet on the model. Mahtani argues that while due diligence is necessary to understand the core fundamentals of a business, VCs often risk talking themselves out of legendary deals by over-analyzing early-stage data. At the Seed stage, data is inherently incomplete. If you only look at what a product is today, you miss what it could become.
Take Uber or
Navigating the 2024 capital reset
As the venture market resets, 2024 is shaping up to be a year of reckoning for companies that raised at the peak of the 2021 bubble. Many startups are facing a reality where their paper valuations are no longer supported by market sentiment. Mahtani anticipates a wave of companies returning for capital, only to find that the terms have shifted dramatically. This isn't necessarily a "blood bath," but rather a necessary resetting of the house.
The optimism in the current market is driven by efficiency. Generative AI is allowing companies to operate with significantly lower cash burn, extending runways and increasing value for customers. For founders stuck with inflated valuations from previous rounds, Mahtani’s advice is simple: maintain an active, honest dialogue with your backers. The worst thing a founder can do in a downturn is go silent. Whether the solution is a pivot, a down-round, or returning the remaining capital, transparency is the only way to preserve the reputation needed for the next venture.
The skill of the decisive 'No'
In a world of infinite opportunities and pitch decks, the most undervalued skill is the ability to say no. Mahtani emphasizes that for both investors and founders, protecting your time and energy is paramount. This is particularly challenging for women in the industry, who are often socialized to be polite and accommodating. Learning to refuse the "default yes" allows for the focus required to build something of substance.
Her philosophy extends to the personal side of building. She urges everyone in the ecosystem to "do what you love or die trying." The energy someone brings into a room when they are genuinely passionate about the problem they are solving is unmistakable. It changes the dynamic of every relationship and every board meeting. In a high-stakes, high-stress industry like venture capital, that authentic drive is often the only thing that sustains a team through the inevitable cycles of market disruption and growth.
