The London Grind: Preparing for the National Brewers Cup
A Morning Brew with Rebel Bean
The morning air in London bites with a familiar chill as the journey reaches its sixth day. Before the urban bustle truly takes hold, there is a moment of quiet respect for the bean. The featured roaster, Rebel Bean, hails from Brno in the Czech Republic. Founded by ambitious friends Honza and Mik, this outfit represents the new guard of European roasting. They have brought a remarkable micro-lot from Colombia to the table—a tiny harvest of only eight bags, all of which they secured to ensure a singular, uncompromising profile. It is a collaboration that emphasizes the importance of direct sourcing and the micro-lot movement in specialty coffee.
The Pilgrimage to Prufrock Coffee
Navigating the London Underground leads to Prufrock Coffee, a sanctuary for those who view caffeine as a craft rather than a commodity. This space is more than just a café; it is a hub of education and community. The atmosphere is charged with the anticipation of the upcoming London Coffee Festival, which is set to transform the city into a global epicenter for baristas and enthusiasts alike. Stepping through the doors feels like a homecoming, reuniting with friends like Gwilym Davies and Jeremy Challender.
Under the Pressure of the Brewers Cup
The energy shifts upon entering the Prufrock Training Centre. Here, the air smells of roasted nuts and fruit as Jeremy Challender undergoes his final training session for the National Brewers Cup. He is dialing in a stunning Bolivian coffee roasted by Hasbean. Precision is the only language spoken here. We are invited to the cupping table to experience three distinct roast profiles, noticing how age and heat development alter the sensory experience of the Bolivia beans.
Anticipation at Old Truman Brewery
As the training session concludes, the walk continues toward the Old Truman Brewery. The structures are being dressed, and the infrastructure for the festival is locking into place. This is the calm before the storm—the final moments of preparation before thousands descend to celebrate the art of the brew. It serves as a potent reminder that behind every perfect cup of coffee is an exhaustive journey of sourcing, roasting, and relentless practice.
- Jeremy Challender
- 17%· people
- Bolivia
- 8%· places
- Colombia
- 8%· places
- Gwilym Davies
- 8%· people
- Hasbean
- 8%· companies
- Other topics
- 50%

Prufrock Coffee | DAY 6
WatchEuropean Coffee Trip // 3:54
We love specialty coffee and making videos about it. Back in 2014, we decided to visit the best coffee shops in Europe and our exploration of coffee still continues! On this channel, we share coffee guides, tips & tricks on how to brew tasty coffee at home and reviews of some cool new coffee makers and gadgets. Our work outside of YouTube: ☕️ A guide to speciality coffee shops in Europe (+6000 listings): https://europeancoffeetrip.com/app 📺 A documentary film about the AeroPress: https://vimeo.com/ondemand/aeropressmovie Our goal is to get you excited about specialty coffee so you learn how to make better coffee at home or find a coffee shop with skilled baristas and tasty coffee!