Zwift is a virtual training app for running and cycling, functioning as a massive multiplayer video game where users control an avatar via their real-world pedaling on an indoor bike trainer. The harder you pedal, the faster your avatar goes. It was created by Zwift Inc..
Key features include a wide variety of virtual environments, structured workouts, training plans, group rides, and races. Zwift uses data from connected sensors like power meters, smart trainers, or speed/cadence sensors to translate your real-world effort into the game. The platform incorporates gamified elements such as XP points, achievements, and rewards to encourage users to ride longer and harder, increasing their fitness. Zwift is available for download on iOS, macOS, Windows, and Android devices. Watopia is available every day, while other maps rotate.
As of December 2025, Zwift's monthly subscription cost is $19.99 in the US, €19.99 in Europe, and £17.99 in the UK. Annual subscriptions are also available at $199.99/€199.99/£179.99. New users can try Zwift with a 14-day free trial for the monthly plan.