Porsche AG, headquartered in Stuttgart, Germany, is a German automobile manufacturer specializing in luxury, high-performance sports cars, SUVs, and sedans. The company was founded in 1931 by Ferdinand Porsche, along with Anton Piëch and Adolf Rosenberger, initially providing motor vehicle development and consulting services. Porsche did not produce cars under its own name until after World War II, with the Porsche 356 in 1948 being the first model sold by the fledgling company. Porsche is owned by Volkswagen AG, with a controlling stake held by Porsche Automobil Holding SE.
Porsche's current vehicle lineup includes the 911, Panamera, Macan, Cayenne, and Taycan. The company has a long and successful history in auto racing, with over 30,000 competition wins. While the company has faced challenges, including financial struggles and weakening luxury electric vehicle sales in China, Porsche remains the world's most valuable luxury and premium brand. Michael Leiters became the CEO of Porsche AG on January 1, 2026, succeeding Oliver Blume, who continues to serve as CEO of Volkswagen Group. In January 2026, Porsche started production of the Cayenne Electric.
