Jeep is an American automobile brand. Since 1987, it has been part of Chrysler, which is now owned by the multinational corporation Stellantis. Jeep's headquarters have been in Toledo, Ohio, since 1945. The brand produces sport utility vehicles (SUVs), including crossovers and off-road models, and one pickup truck.
Jeep models are known for their off-road capabilities, durability, and customizable features. Many models offer four-wheel-drive systems, high ground clearance, and removable elements like doors and windshields. Technology in modern Jeep vehicles includes the Uconnect infotainment system with Apple CarPlay and Android Auto, off-road pages displaying vehicle performance data, and advanced safety features. Models like the Wrangler and Gladiator are popular for their rugged design and off-road prowess, while the Cherokee and Grand Cherokee offer more accessible attributes.
The Jeep lineup includes models such as the Compass, Wrangler, Grand Cherokee, and Gladiator. The 2024 Jeep Wrangler has a starting MSRP of $31,895. Prices vary widely depending on the model, trim, and selected features. For example, the 2024 Jeep Wrangler Sport 4x4 starts at $36,095, while the Rubicon 392 can start at $90,590. The brand is currently offering new 2026 models of the Cherokee and Grand Wagoneer at dealerships.
