Jeff Nippard, born on October 6, 1990, is a Canadian natural bodybuilder, powerlifter, fitness coach, and online educator. He is known for his evidence-based approach to training, nutrition, and overall fitness, which he shares through his popular YouTube channel (with almost 7 million subscribers) and other online platforms. Nippard holds a Bachelor of Science degree in Biochemistry, which underpins his science-based approach to fitness. He lives in Ontario, Canada, where he creates content and works with clients.
Nippard has achieved significant success in both bodybuilding and powerlifting. His bodybuilding accolades include the title of Mr. Junior Canada in 2012. In powerlifting, he held the Canadian national record for bench press in 2014. He has personal best lifts of a 502 lb squat, a 336 lb bench press, and a 518 lb deadlift. Nippard's recent projects include the development of a "Muscle Lab," a research facility and gym where he conducts scientific experiments related to muscle growth. He also created a smart nutrition app called MacroFactor, designed to adjust diets based on individual metabolism. In 2025, he experimented with a high-frequency, low-volume training program, achieving notable results.