LTT Store is the official merchandise retailer for Linus Tech Tips (LTT), a technology-focused YouTube channel with over 16 million subscribers. It offers a wide array of gear, clothing, and accessories geared towards technology enthusiasts. Products include apparel like hoodies and t-shirts, desk pads, cable management solutions, and tools like the LTT Screwdriver. The store aims to offer quality products that appeal to the tech-savvy audience of Linus Tech Tips.
While an exact founding date is not explicitly available, the LTT Store has been operating since at least 2020. Linus Sebastian founded Linus Media Group (LMG), the parent company, in 2012 and launched it formally in 2013. While Linus Sebastian is the founder and Chief Vision Officer of Linus Media Group, the CEO of Linus Media Group is Terren Tong. The LTT Store's revenue reached $4,814,273 in December 2025. While annual sales amounted to $54.6 million in 2024, a 50%+ decline is expected for 2025. Recent reports suggest some customers have experienced shipping delays and issues with returns.
