GF Smith, established in 1885 in Hull, UK, by George Frederick Smith, is a renowned paper merchant specializing in providing fine and specialist papers to brands, creatives, designers, and publishers. The company curates papers from around the world, emphasizing quality, color, and tactile experiences. GF Smith has a long-standing reputation for supplying the creative world with unique and exciting paper and boards.
GF Smith is known for its commitment to community, creativity, and sustainability, operating as a B Corp certified business. The company's offerings include the iconic Colorplan range, known for its extensive color options and various embossing types. Recent news highlights a rebrand in January 2025, designed by TEMPLO, featuring a new logo and a refreshed brand philosophy focused on being a "Feel Good Paper" company. This rebrand included a "smiley face" logo and a more vibrant color scheme. Ben Watkinson is the Global Brand Director, playing a key role in the company's brand evolution. The company supports creative education through the GF Smith Charitable Trust.
